01FINANCIAL OVERVIEW↗
Revenue$82.4K
+18.4%
Revenue
06Data
FINTECH / SAASMemo — Finance at a glance
A dashboard and mobile UI direction balancing data density with a calm, understandable visual system.
●●●PRODUCT / EXPERIENCE
Good morningOverview ↗
AVAILABLE$24,860+12.8%
IN FLOW$8,420+4.2%
OUTFLOW$3,184-2.1%
Cash flow6 months
01Approved product mockup / presentation visualScroll to explore ↓
INTERFACE STUDY
Designed as a system.
Supporting interface moments turn the hero screen into a product story: hierarchy, states and interaction patterns are shown as connected parts of one experience.
02CASH FLOW↗
IncomeExpenses
Net flow
Income
03TRANSACTIONS↗
Invoice #1042Transfer
Subscription
Invoice #1042
THE CONTEXT
Start with the why.
Memo is publicly listed in Tayyaba’s Behance work as a fintech dashboard and mobile UI/UX project. The design challenge is information density: the user should see what matters before seeing everything.
01 / DISCOVERY
What the experience revealed.
Before shaping the interface, the work is framed around the user's mental model, moments of friction and the opportunities that can change the journey.
KEY OBSERVATIONS
01
Financial users need a quick read before detailed analysis.
02
Trends are more useful when paired with concrete transactions.
03
Dashboard density should scale from overview to investigation.
PAIN POINTS
×
Too much data without hierarchy
×
Hard to connect trends to transactions
×
OPPORTUNITIESAnalysis competes with routine actions
↗
Create overview → insight → detail layers
↗
Pair charts with contextual records
↗
Use consistent financial states and filters
02 / INFORMATION ARCHITECTURE
Structure before surface.
The interface follows a clear information hierarchy so visual polish supports the product model rather than hiding it.
01Overview→
02Cash flow→
03Transactions→
04Reports→
05Details→
06Filters
THE PROBLEM
Dashboards fail when every metric looks equally important. Users end up scanning instead of understanding, especially when desktop and mobile surfaces share the same data model.
DESIGN HYPOTHESIS
If the hierarchy is designed around questions—what changed, why, and what should I do next—the dashboard can become a decision surface rather than a data wall.
WHO IT SERVESFinance-minded users and teams reviewing balances, cash flow, transactions and trends across desktop and mobile.
03 / USER JOURNEYFrom first intent
From first intent
to useful outcome.
The journey is intentionally expressed as a sequence of decisions, not a list of screens. This keeps the case study about behavior and product thinking.
01Scan health of the accountentry
02Spot a changedecision
03Drill into the causedecision
04Compare / filter detaildecision
05Take the next actionoutcome
04 / PROCESS
How the work moved forward.
01
01 — Questions
Start with the questions users ask of the dashboard rather than the metrics the database happens to contain.
Question inventoryMetric priorityContent model
02
02 — Hierarchy
Build a primary-to-secondary rhythm using scale, position, whitespace and grouping.
Dashboard anatomyGridResponsive strategy
03
03 — Visualize
Choose chart forms that answer a question quickly and keep detail available on demand.
Chart patternsData statesFilters
04
04 — Systemize
Translate repeated patterns into components that can travel between desktop and mobile.
ComponentsResponsive rulesDesign QA
05 / DESIGN DECISIONS
Small choices create the experience.
These are the decisions that make the final interface feel coherent rather than merely polished.
01
Make account health visible before detailed analysis.
02
Use charts only when they reveal a relationship faster than a number.
03
Treat mobile as a re-prioritization, not a shrink-down.
04
Keep filtering and drill-down predictable.
06 / UI SYSTEM
A visual language that scales.
Instead of designing each screen independently, repeated behavior becomes a system. That gives future screens the same rhythm and makes implementation more predictable.
COMPONENTS
01KPI cards↗
02Trend charts↗
03Transaction tables↗
04Filters↗
05Responsive modules↗
Designed around the decision.
07 / OUTCOME
A focused proof of visual hierarchy, data storytelling, responsive thinking and component-level craft.
The public Behance listing identifies Memo as a fintech dashboard & mobile UI project; detailed metrics were not available.